Work
Jiva Lite
Building a farmer-centric experience for buying Corn in rural Indonesia leveraging Whatsapp
Redesigning the Sahabat Jiva app
Redesigning the Sahabat Jiva Android app to fit the user's mental model and making it an intuitive experience
Jiva's Akar Design System
The philosophy and design principles behind Jiva’s scalable design system
Taking GoBiz international
What I learnt from launching Gojek's GoBiz app for different Southeast Asian Countries
Designing for Gojek's Merchants
A brief overview of the work I did at GoBiz, Gojek's Merchant Platform
Writing on process & teams
Midjourneying through rural Indonesia
How we made a small design team feel bigger with Midjourney
Thoughts on Hiring, part 2
Reflections on hiring based on my experience building the product design team at Jiva
Squads as a Growth Engine for Designers [arrow_outward] (opens in new tab)
How we used squads to help our designers level up at Jiva
Gamify DesignOps with human connection [arrow_outward] (opens in new tab)
A talk about bringing human connection into DesignOps
Thoughts on Hiring
Best practices for hiring designers based on my experiences hiring over the last 6 years
Beyond building processes at GoMerchant Design Team
Team process and documentation
Team rituals and culture of the GoMerchant Design Team
Three meetings that helped us work remote and stay sane during the COVID pandemic
How Gojek's design & research teams collaborate effectively across borders [arrow_outward] (opens in new tab)
Insights on cross-border collaboration
Workshops & community
Selected AI projects
View all
Mapyour.org [arrow_outward] (opens in new tab)
A free tool to create org maps, track team growth and 1:1s in your browser.
agent-annotate [arrow_outward] (opens in new tab)
The missing component for terminal agentic workflows.
codetocanvas [arrow_outward] (opens in new tab)
Convert your React app into a user flow.
Data Vizard [arrow_outward] (opens in new tab)
An agent-assisted workflow for creating data visualizations.
